about me
EDUCATION
Bachelor of Fine Arts from the University of North Texas School of Visual Communication & Design
QUALIFICATIONS
I have experience in all levels of the creative process as an art director, multi-channel marketer & UX interaction designer. Building brands and conceptual development are my strongest skills and I have experience in all areas of B2C and B2B. Being a hands-on creative has led to an expert level of proficiency in all major computer software including Adobe Creative Cloud-Illustrator, Photoshop, InDesign, Keynote, Sketch, Craft, InVision and Figma.
I am versed in all aspects of TV and video creation and production, photography, interactive design thinking and development of user-first UI/UX responsive web & app, research, wireframes, prototyping, user testing, social media engagement and all types of visual design. Additionally, I have proven experience in concept and development in the experiential space.
- Extensive experience in both traditional and interactive advertising
- On the ground floor of major shifts in marketing including the birth of brands on the web and launch of social media
- Worked on global, national and regional accounts, with agencies both large and small
- UI/UX design for desktop and mobile using a user-first design approach
WHY ME?
I have extensive experience in both traditional advertising, as well as, interactive. I have been on the ground floor of major shifts in marketing including the birth of brands on the web and the launch of social media. In addition, I have worked on global, national and regional accounts, with agencies both large and small.
I have won a few awards including a Cannes Cyber Lions, 2 London International Advertising Awards and several Addy awards.
My Work
Collateral
Collateral, Packaging, POPAll Work
All Work, Broadcast, Collateral, Logo Design, Packaging, POP, Print, UX DesignPrint
Collateral, Logo Design, POP, PrintBroadcast Reel
BroadcastUX / UI / Interaction Design
UX DesignPackaging
Collateral, Packaging, POPIn-store POP
Collateral, Packaging, POP, PrintLogo Design
Logo Design
Skills
MULTI CHANNEL
MULTI CHANNEL
I think all elements of a brand should work together so that the user experience is seamless from digital to in-store
MOBILE
MOBILE
From wireframe to UX design I can concept for app and mobile responsive design
Interactive
Interactive
From app and mobile responsive websites to online ad campaigns, I can concept, wireframe, design and execute across all platforms.
Broadcast
Broadcast
From concept to execution. I can storyboard, cast, art direct, direct and edit small & large budget productions
Package Design
Package Design
From concept to production, I have worked on multiples levels of packaging and printed both in China and the US
Graphic Design
Graphic Design
I have created and developed countless logos, collateral pieces, in-store POP and environmental design for brands both large and small