Petmate new product launches, as well as, massive trade show booth for Global Pet Expo. The trade show combined interactive elements to try out various toys in environments like a black light room, a kick and throw area and an agility demonstration from a celebrity trainer.
Also developed a new shopping experience for in store merchandising at Petsmart and a better way to help people navigate their choices while adding the humor and personality to reinforce the human/animal bond.
Taco Bueno is a casual fast food chain. Working on the account for over 5 years led to the development of several in store opportunities. From standees to posters, there was no shortage to promote.
Also I developed and implemented a new, modern, modular menu system with front lighting and environmental graphics for stores. The concept would have family nights and create a new fast casual dining experience around community with events and games.
Various in store promotions dsiplays. From holiday, grilling and booze, these standees and displays make a bold impact. There were also some great opportunities to pair with other brands and promos.